Women's Wear Daily

The Global Takeover of Indian-inspired and Ayurvedic Beauty Has Arrived

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Prakti Beauty in the Press

Good Day New York

Good Day New York

Prakti Beauty Focuses on a Holistic Approach to Wellness and Beauty
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Columbia University

Columbia University

Born in Virginia Beach, Va., Pritika Swarup’s ’21GS journey has been anything but traditional...
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